A fresh, bold take on the traditional textile techniques of Macrame, Crochet and Braiding,

CORDA’s bold, yet lightweight creations are designed and finished by stylist, author and designer, Kelli Ronci.

Handcrafted in collaboration with artisan women seeking to create a better life for themselves,

your purchase provides training, employment and hope to women and families living in poverty.



In October 2016, founder Kelli Ronci, arrived in India with suitcase full of cord and knotting boards to meet with a small group of artisan women in Delhi. They introduced her to the local markets and began training in the art of knotting to learn how to create her designs. After about a year and a half of creating first batches, CORDA is proud to now have a small Delhi-based studio where “the ladies” come to assist in creating all of the macrame and braided designs in the line.

By providing a living wage, clean drinking water, a safe work environment, and transportation to and from the workplace, CORDA aspires to help each of these women build a brighter future for themselves and their families.



Kelli Ronci is a Bay area photo stylist, author, and jewelry designer. The inception of CORDA grew out of her love of all things fiber. Inspired by a life-long fascination with the meditative process of looping and knotting found in traditional textile techniques, Kelli’s designs bring a modern elegance to the homespun crafts of macrame, crochet and braiding.

A former Martha Stewart Crafts Editor, Kelli has been a main prop photo stylist for Pottery Barn Kids since 2002.

In 2003 she collaborated with designer Paul Smith on a line of Sock Dogs created out of his socks, and she is the author of Kids Crochet, Projects for Kids of All Ages, (STC 2005).