In October 2016, Kelli arrived in India with suitcase full of macrame knotting boards, and met with a small group of artisan women making jewelry in Delhi. They introduced her to the materials in local markets and began learning the art of knotting the CORDA macrame necklace designs.
Kelli returned to California, and after several months of training via What’s app and with the guidance of talented lead designer, Elle Sungte, the first batch of CORDA macrame was introduced to the US. This same group of women continue to assist in creating many of the macrame and braided pieces offered in the CORDA Collections.
CORDA is a fresh, bold take on classic textile techniques, created by Bay Area designer & stylist, Kelli Ronci.
Inspired by a life-long fascination with the meditative process of looping and knotting, Kelli brings a modern elegance to the ancient crafts of macrame, braiding and crochet with homespun precision.
Designed to texturally transform both casual and glamorous looks. Whether for that whimsical walk on the beach or a fancy soirée, the lightweight, intricate designs elevate any outfit to reflect the authentic you.
With empowerment and collaboration at the heart of Corda’s mission, Kelli fosters creative connections with marginalized women artisans across the globe to bring forth the beauty and grace of fresh patterns and possibilities.
A former Martha Stewart Crafts Editor, Kelli has been a main prop photo stylist for Pottery Barn Kids since 2002.
In 2003 she collaborated with designer Paul Smith on a line of Sock Dogs created out of his socks, and she is the author of Kids Crochet, Projects for Kids of All Ages, (STC 2005).
A teacher at heart, her most recent workshop on the meditative art of knotting was part of the inaugural Dare to Detour retreat in Montana.